For more than 50 years, the fine publications of Affinity Group Inc. and its subsidiaries have been the travel companions of a constantly growing segment of America's population -- a hearty group simply known as "RVers."
These are couples and families who made the conscious decision to devote much of their leisure time and money to exploring their world in an RV.
These committed travelers turn to Affinity Group's publications for destination ideas ... purchase information ... lifestyle tips ... and technical advice ... as well as advertising that helps them make the right buying decisions.
Because the one thing all RVers do -- from the day they purchase their very first RV -- is buy. They buy equipment ... accessories ... services ... cars ... trucks ... sporting goods ... electronics ... computer software ... travel tours ... and yes, their next RV.
The shopping list is long. And the men and women who buy depend on the publications of Affinity Group to help them find just what they're looking for.
It all adds up to a unique advertising opportunity that makes sense for any RV marketer, and Affinity Group has the right combination of advertising options to reach your target market.
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