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RVToday Wins Big in Telly Awards
FOR IMMEDIATE RELEASE
Affinity Group, Inc.
Wednesday March 8, 2006
(Ventura, Calif.) — The 2006 National Telly Awards were announced and RVtoday received three Telly Awards for excellence in television production including a first-ever Silver Telly. The Silver Telly is the highest honor awarded in the competition and was given for the program featuring Yosemite National Park. Two other RVtoday episodes won a Bronze Telly for shows featuring San Francisco and Hollywood. The Telly Awards annually showcase the best work of the most respected advertising agencies, production companies, television networks, cable operators and corporate video departments in the world. The RVtoday programs won in the “TV information show” category.
RVtoday was up against some tough competition including shows and productions from HBO, Paramount, Harpo Productions, ESPN, The Travel Channel, E! Networks, Walt Disney Studios and Lucas Films, among many others. RVtoday has now won 13 Telly Awards during the past four years making the show one of the most consistently recognized cable TV programs in the competition.
”The award of the Silver Telly is particularly significant this year,” said Stew Oleson, host and producer of RVtoday. ”This is the highest honor in the Telly Awards, and is a tribute to the standards we set in the field and in the editing room when we are putting the show together.
“I work with one of the best shooters in the business so it’s always a pleasure to sit down and edit the wonderful video that Boze gets on the road,” said Oleson. Stew and RVtoday videographer Chris “Boze” Anguay are part of the production team that creates the magazine-style TV show that features destinations, RV road tests, how-to segments, RV tips and product reviews. The show is produced in-house at the Affinity Group, Inc. (AGI) main office in Ventura, California, and is now in its sixth year of production. Stew’s co-host is Tracy Lehr.
This has been a good year for RVtoday. In addition to the Telly Awards, the program recently hit an all-time high Nielsen rating of .39 and 330,000 viewers for the weekend airing. Approximately 500,000 viewers each week now see the program on The Outdoor Life Network at 2p.m. Eastern time Monday through Friday, and 1:30p.m. Eastern time on Sunday.
About RVtoday
In April 2001, RVers across America began a new travel odyssey. They tuned in to the premiere of RVtoday (www.rvtoday.com), a remarkable new television show that captures the fun and adventure of the RV lifestyle. RVtoday features segments on RV topics ranging from motorhome and trailer tests to preparing a gourmet meal in an RV kitchen. It explores resorts and outdoor vacation opportunities throughout the United States, Mexico and Canada.
About Affinity Group, Inc.
The Affinity Group, Inc. (AGI), www.affinitygroup.com, and its affiliated companies serve the safety, security, comfort and convenience needs of the North American outdoor and recreational vehicle market. With various companies, brands, products and services, AGI targets almost every aspect of this diverse and dynamic niche market.
Affiliated companies include the Good Sam Club, Camping World, Coast to Coast Resorts, Golf Card International, TL Enterprises, Ehlert Publishing, RVtoday, rv.net, and Woodall’s. The corporate headquarters are located in Ventura, California. Subsidiary operations and divisions can be found at multiple locations throughout the United States.
Contact: Bob Livingston, Executive Director, RVtoday
805.667.4316, blivingston@affinitygroup.com
Julie Calzone, President/CEO Calzone & Associates
337.235.2924 ext. 3, jcalzone@calzone.com
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