The Good Sam Club, Coast to Coast and RVtoday Join to Host This Year’s Fan Appreciation Day at Kalamazoo Speedway
FOR IMMEDIATE RELEASE
Affinity Group, Inc.
Thursday August 21, 2003
VENTURA, Calif. -– The nation’s largest RV owner’s club (the Good Sam Club) and the nation’s largest network of reciprocal-use campgrounds (Coast to Coast) together with the cable television program RVtoday have joined forces in the world of NASCAR racing. These divisions of the Affinity Group, Inc. (AGI), www.affinitygroup.com, are sponsoring two Limited Late Model NASCARs racing at the Kalamazoo Speedway in Kalamazoo, Michigan.
Over Labor Day weekend the Good Sam Club, Coast to Coast and RVtoday will host their first ever NASCAR Fan Appreciation Day on Saturday, August 30, 2003. The gates at Kalamazoo Speedway will open at noon for fans to view the cars and meet the drivers. Practice runs will begin at 1:30pm, time trials will be held at 3:45pm, and the Car & Driver Meet ‘n Greet will be held from 5:45pm-6:30pm. The day will culminate with the excitement of the NASCAR races beginning at 6:30pm.
During the Car & Driver Meet ‘n Greet, fans will have the opportunity to observe the two NASCARs up close and meet their drivers, Kenny Head and Gabe Sheppard. Kenny Head (two-time track champion) is the driver of the Good Sam car and is currently in contention for Rookie of the Year in the Limited Late Model category at Kalamazoo Speedway. Gabe Sheppard is the driver of the Coast to Coast car and was Rookie of the Year at Kalamazoo Speedway in 2002.
Members of the Good Sam Club and/or Coast to Coast can show their valid club membership cards and receive half-off the price of admission for Fan Appreciation Day. All fans 18 years or older can also register to win one of five RVing prize packages featuring a free club membership, free magazine subscription, free RVing “must have” guides and more! Stop by the Good Sam booth and pick up your free Good Sam antenna ball while supplies last.
The Kalamazoo Speedway is the fastest paved 3/8-mile NASCAR track in the world and attracts over 160,000 spectators annually. For more information and directions to Kalamazoo Speedway, please visit www.kalamazoospeedway.com.
About the Good Sam Club
The Good Sam Club, www.goodsamclub.com, is the world’s largest RV owner’s organization with nearly one million member families. Founded in 1966, the Club offers its members a wide variety of services, including the Continued Service Plan, Emergency Road Service, RV financing and insurance, as well as member discounts to parks, campgrounds and RV events. Good Sam Club members also receive a subscription to Highways, the Club’s popular RV travel magazine. Additionally, the Club represents more than 2,000 local RV chapters designed to bring RVers together from similar geographic regions for group camping excursions. Extremely committed to its RV members as well as to the environment, the Club is a founder of the annual National Cleanup Day program and an advocate of public land access, Adopt-A-Highway programs and Adopt-A-Park programs, to name a few. The Good Sam Club is headquartered in Ventura, California, and is a subsidiary of Affinity Group, Inc.
About Coast to Coast
Coast to Coast, www.coastresorts.com, operates the largest and strongest reciprocal-use network of outdoor RV resorts and campgrounds in the world, offering outstanding hospitality, quality, and exceptional vacation values. These premier resorts are located all over North America and offer their members secure vacation environments with a full complement of amenities like swimming pools, clubhouses and planned activities for all ages; and members don’t have to own an RV either. Many of the affiliated resorts also offer a variety of rental accommodations to suit almost any of the members’ vacation needs. Becoming a member at one of the Coast to Coast affiliate resorts means access into hundreds of additional resorts and campgrounds located across the U.S., Canada, and Mexico. Often these resorts are located near some of North America’s most spectacular scenery and treasured national parks.
In April 2001, RVers across America began a new travel odyssey. They tuned in to the premiere of RVtoday,www.rvtoday.tv, a remarkable new television show that captures the fun and adventure of the RV lifestyle. RVtoday now airs 7 days a week, 365 days a year on the Outdoor Life Network (OLN), www.OLNtv.com.
Vice President, Marketing/Affinity Group, Inc.
CEO/President, Calzone & Associates
337.235.2924 ext. 3 email@example.com