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Press Releases
Good Sam Club Creates Special Discount Program on Gas and Diesel FOR IMMEDIATE RELEASE

Affinity Group, Inc.
Wednesday April 2, 2003

Contact: Sue Bray, Executive Director, The Good Sam Club
805.667.4440, SBray@affinitygroup.com

Julie Calzone, President/CEO Calzone & Associates
337.235.2924 ext. 3, jcalzone@calzone.com

VENTURA, Calif. -- Good Sam Club members, www.goodsamclub.com, can gain some relief from escalating gas and fuel prices by taking advantage of Good Sam's new, exclusive gas and diesel discounts at Love's Travel Stops, www.loves.com.

Recently, the 83 Love's Travel Stops located around the country began providing all members with a two cents per gallon discount on gasoline purchases, and a one-cent per gallon discount on diesel fuel.

Most RVers don't feel the financial pressure to significantly cut back on their travel, because they aren't out in their vehicles every day like car owners are. They are taking discretionary pleasure trips with their entire family and saving in many other ways. Even when fuel prices increase, the difference isn't enough to cancel a trip. Despite the spring 2001 fuel price run-up, 90 percent of RV owners surveyed said they would travel the same or more than the year before.

However, the Good Sam Club Love’s Travel Stops discount to members will ensure that Good Sam Club members stay on the road as often as they have been in the past. “The timing of this discount program is perfect,” said Sue Bray, Good Sam Club executive director. “Despite high gas prices, RVers continue to drive in record numbers, enjoying the beauty and attractions in the United States. We know that our members love discounts. This marries the two positives and gives Good Sam members a special incentive to keep traveling.”

It is easy for members to take advantage of the discounts offered by Love's Travel Stops. Good Sam issued new, magnetic-strip cards over the last year, which enables members to take advantage of the discounts with a simple swipe of their membership card.

Research supports the substantial savings offered by RV travel. Comparative-cost vacation studies by PKF Consulting, an international consulting firm with expertise in travel and tourism, have consistently found that RV camping vacations are the least expensive. A family of four can spend up to 70 percent less on RV trips vs. travel using cars, planes, hotels and cruise ships. These savings more than make up for higher gas prices. When fuel prices increase, costs for all travel options rise proportionately, according to PKF, giving RV trips a continued edge on savings.

There are currently 83 Love's Travel Stops throughout the United States. A complete listing of all the locations appears in a current issue of Highways magazine, and can also be accessed at the Good Sam Club website. Love's Travel Stops website check lists current gas and diesel prices for each location; prices are updated on a daily basis.

In addition to the fuel discounts, Love's provides members with a 10% discount on all quick-serve restaurant purchases made inside any Love's Travel Stop. Love's offers great food choices: Wendy's, Arby's, Hardees, Taco Bell, Carl's Jr., A&W, Subway, Chester Fried Chicken, Godfather's Pizza and Baskin Robbins.

About Good Sam Club (GSC)
The Good Sam Club, www.goodsamclub.com, is the world’s largest RV owner’s organization with nearly one million member families. Founded in 1966, the Club offers its members a wide variety of services, including the Continued Service Plan, Emergency Road Service, RV financing and insurance, as well as member discounts to parks, campgrounds and RV events. Good Sam Club members also receive a subscription to Highways, the Club’s popular RV travel magazine. Additionally, the Club represents more than 2,000 local RV chapters designed to bring RVers together from similar geographic regions for group camping excursions. Extremely committed to its RV members as well as to the environment, the Club is a founder of the annual National Cleanup Day program and an advocate of public land access, Adopt-A-Highway programs and Adopt-A-Park programs, to name a few. The Good Sam Club is headquartered in Ventura, California, and is a subsidiary of Affinity Group Inc.

About Love’s Travel Stops
Love's Travel Stops, www.loves.com, are located coast to coast, and still growing. Plans have been laid for 14 new Travel Stop openings in 2003. Look for new Travel Stop Openings in St. Joseph, MO; Fernley, NV; Greenwood, LA; Williamsville, IL; Auburndale, FL; Toms Brook, VA, Dandridge, TN; Marion, NC, Boonesborough, KY; Edinburg, TX; Jackson, GA; Aurora, NE; Pueblo,CO; Wamsutter, WY; Bakersfield, CA and Roseburg, OR

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